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Jill
Toliver, FNP and
Gretchen Moen, PNP
Owners, Nurse Practitioners
Mendota Health, Eagan, MN |
How
did you finance your start up and how do you maintain your
finances?
The idea
has been in the works for the past five years. Gretchen wanted
to have a clinic for both women and children, based on her
experience in the pediatric clinic where sick parents would
bring in sick children and were unable to seek care for themselves.
She knew of a few other nurse practitioner run clinics in
the area and felt that it would be a natural step to create
a nurse practitioner owned clinic.
After
finding there was a need and a desire for the type of practice
in mind, Gretchen hired Health Care Management, Inc. a firm
specializing in launching healthcare businesses, health care
billing and health care administration, to assist with securing
finances, payer contracts, credentialing, equipment and other
resources needed to build a practice.
Our consultant
also found out that it would be necessary to "sell"
the idea for our NP-run clinic here in Minnesota, as it is
an innovative idea, and there were not any other current NP
practices in the state that they could find.
As the
result, we also hired a public relations/marketing person
who is currently developing a logo and contacting newspapers.
We hope to sell their "story", rather than simply
purchasing advertisements. The clinic will also have a web
site at http://www.mendotahealth.com. The clinic will also
be hosting an Open House which will be a “family fun
night” on December 12 with activities for the entire
family. Ideas for activities include: a book fair/reading
with a children’s author, hot air ballon rides, and
reindeer.
The consulting
firm, HealthCare Management Resources, helped us determine
the amount of financing needed and also made the contacts
with the banks. Some personal income was needed, especially
during the research phase. Each owner/shareholder paid a nominal
sum for their initial shares. There was also a large investment
of sweat equity by each of the owners. The biggest asset,
the business's Accounts Receivable (the potential of earning)
secures the loan. The building is under a renewable 10-year
lease, which incorporates the build out cost, which is tax
beneficial to Mendota Health. All building expenses are included
in the lease except for telephone and electrical charges.
The equipment loan is termed within 2 months of startup with
the operating loan terming at the end of the first year.
We wanted and found
staff that supported the idea of the NP owned and managed
clinic. Space issues were based on the number of providers
per day and required support staff. Much of the equipment
was secured through donations and "finds" by the
owners, purchases at discount stores, and buying used/refurbished
medical equipment. The owners worked with 4 major equipment
and supply businesses to secure the right equipment for the
intended services. The computers, copiers, telephones, printers,
and other business technology were either leased or purchased
new. Billing issues focused generally on developing a charge
document that fit pediatric,women, and family specialties.
The bulk of the billing responsibilities are outsourced. Administration
is also outsourced but day-to-day office management is part
of the owner's responsibility at start-up. Eventually we would
like to have an office manager.
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